Christina Pellegrini
Fractional GTM Leader
Who Christina works with
Christina Pellegrini is a Fractional GTM Leader for PE-backed and growth-stage B2B companies, including enterprise and mid-market organizations across telecom, infrastructure, enterprise SaaS, and technology-led services. Christina is GTM OS Certified, trained in GTM Partners' proven GTM expertise, frameworks, and systems. She works with businesses moving beyond founder-led or sales-heroics-driven growth, specifically supporting PE-backed CMOs, revenue leaders, operating layer leads, and founders facing strategy-to-execution breakdowns in complex, sales-led revenue motions.
The GTM problems Christina solves
Christina addresses revenue growth constrained by operational friction, strategy-to-execution breakdowns, and misaligned GTM and marketing systems. She resolves untrusted pipeline, inconsistent conversion performance, fragmented lifecycles, and revenue leakage across handoffs, systems, and functions. She also solves challenges related to ICP, segmentation, and drift in commercial prioritization where sales and marketing use different definitions of pipeline quality. Rather than operating in a single functional silo, Christina works across marketing, sales, and RevOps environments using the GTM OS to create operational alignment, cross-functional forecastability, and commercialization maturity across multi-system tech stacks like Salesforce, Pardot, and HubSpot.
Track record
Christina brings 20+ years of experience running marketing organizations at scale in complex B2B environments. Her operating leadership spans PE-backed companies including Uniti, Altice, JPMC, and MC Partners, digital infrastructure firms such as Windstream, Zayo, and Lightpath, and enterprise SaaS provider Icertis. She was Marketo's first enterprise customer in 2010, holds 25+ martech certifications, is a member of the Forbes Communications Council, and is a GTM Partners Certified Operating Partner.
In Christina's words
I’m Christina Pellegrini, founder of Gravity Jones. I run a GTM strategy and revenue architecture firm for PE-backed and growth-stage B2B companies. The ones where revenue scales but the GTM operating system hasn’t caught up. Most strategy work ends at the deck. We blueprint the GTM operating system, build the layer that translates it into action, and run it in-market through Gravity Jones Studio, our embedded execution arm. Three layers. No handoff.
Why hire Christina instead of a traditional fractional executive?
Christina is a GTM OS Certified fractional GTM leader, trained in GTM Partners’ proven GTM expertise, frameworks, and systems. Instead of filling one seat in one department, Christina works across marketing, sales and customer success, aligns your GTM across the organization, and guides the executive team from diagnosis to execution on the GTM Operating System™.
Capital is no longer cheap. You get senior GTM leadership and a proven operating system without the full-time executive price tag.
You hire the result, not the role.
More than certification
As a GTM OS Partner, Christina operates inside a franchise-style model with ongoing access to:
- GTMee AI — trained on the full body of GTM Partners IP.
- Coaches & masterminds — peer-led sessions with the GTM Partners expert community.
- Direct access to Sangram & Bryan — the founders of GTM Partners and creators of the GTM OS™.
- Specialist network — they can pull in other certified experts to solve your specific challenge.
- Frameworks, templates & tools — proven playbooks that guide you and your team toward the outcomes you’re after.
Partners pay a monthly or annual license to stay active. They're invested — and they stay sharp.
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GTM Partners doesn't charge buyers or take a cut of engagements. Partners pay GTM Partners for certification, training and tooling. Profile summaries are compiled from each partner's marketplace listing and ideal-client profile.