Dee Bowers
Fractional CMO, CRO & GTM Leader
Who Dee works with
Dee Bowers is a Fractional CMO & CRO for founder-owned, partner-owned, and PE-backed B2B service firms generating $7M to $100M in revenue across North America. Dee is GTM OS Certified, trained in GTM Partners' proven GTM expertise, frameworks, and systems. Dee works with IT services providers, MSPs, VARs, systems integrators, cybersecurity, GRC, accounting, tax, audit, advisory, and consulting firms. Clients typically feature technical sales processes, long sales cycles, relationship- or partner-led pipeline generation, and revenue owned by a CEO or President acting as the de facto CMO.
The GTM problems Dee solves
Dee solves growth challenges where revenue relies heavily on individual partner relationships rather than predictable systems. Companies often experience stalled pipelines, weak positioning, misaligned sales and marketing teams, and demand generation that fails to produce attributable revenue. Dee addresses situations where marketing runs under sales, leadership lacks visibility into commercial performance, or investor pressure requires predictable scaling. Using the GTM Operating System (GTM OS), Dee integrates marketing, sales, client success, and service delivery to establish repeatable pipeline generation, account expansion, and commercial performance instead of working in isolated silos.
Track record
Dee brings prior experience as a CMO and CRO within Top 25 accounting firms as well as high-growth technology, cybersecurity, compliance, and professional services organizations.
In Dee's words
You have outgrown founder-, partner-, or expert-led growth, but may not be ready to hire a full-time CMO or CRO. I work alongside CEOs and managing partners as a fractional CMO, fractional CRO, or integrated GTM executive. I help service firms turn disconnected marketing, sales, and client growth activity into a focused, repeatable revenue system.
Why hire Dee instead of a traditional fractional CMO?
Dee is a GTM OS Certified fractional CMO, CRO & GTM leader, trained in GTM Partners’ proven GTM expertise, frameworks, and systems. Instead of filling one seat in one department, Dee works across marketing, sales and customer success, aligns your GTM across the organization, and guides the executive team from diagnosis to execution on the GTM Operating System™.
Capital is no longer cheap. You get senior GTM leadership and a proven operating system without the full-time executive price tag.
You hire the result, not the role.
More than certification
As a GTM OS Partner, Dee operates inside a franchise-style model with ongoing access to:
- GTMee AI — trained on the full body of GTM Partners IP.
- Coaches & masterminds — peer-led sessions with the GTM Partners expert community.
- Direct access to Sangram & Bryan — the founders of GTM Partners and creators of the GTM OS™.
- Specialist network — they can pull in other certified experts to solve your specific challenge.
- Frameworks, templates & tools — proven playbooks that guide you and your team toward the outcomes you’re after.
Partners pay a monthly or annual license to stay active. They're invested — and they stay sharp.
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GTM Partners doesn't charge buyers or take a cut of engagements. Partners pay GTM Partners for certification, training and tooling. Profile summaries are compiled from each partner's marketplace listing and ideal-client profile.