Margie Agin
Fractional GTM Leader
Who Margie works with
Margie Agin is a Fractional GTM Leader for cybersecurity, IT, and industrial technology scale-ups with $10M to $100M in annual revenue selling complex products and services to enterprise buyers. Margie is GTM OS Certified, trained in GTM Partners' proven GTM expertise, frameworks, and systems. Her focus includes VC-funded Series B businesses with at least 20 paying customers, an average selling price of at least $10k, and five or more sellers operating an outbound, sales-led GTM motion.
The GTM problems Margie solves
Margie solves commercial challenges where custom solutions limit profitable scalability, digital presence fails to support modern buyer discovery, or new offerings lack buyer trust. She addresses GTM misalignment, murky positioning, and broken handoffs during critical inflection points such as post-M&A disruption, new market entry, or transitioning from founder-led sales to dedicated commercial teams. Rather than working in a single department, Margie works across marketing, sales, and customer success, utilizing the GTM Operating System (GTM OS) to align teams around a shared commercial narrative and transition single-product motions into repeatable multi-product, platform, or solution sales.
Track record
Margie is the founder and chief strategist of Centerboard Marketing and has worked with more than 70 clients since 2012. Her client history includes work with organizations such as Delinea, Cohesive, CoreView, ID.me, IANS, Pathlock, Alida, and GoCanvas. She embeds directly within client organizations to conduct Voice of Customer research, establish product marketing strategy, execute positioning and storytelling, and build sales enablement programs that align GTM strategy with execution.
In Margie's words
I’m a GTM operator and product marketing leader, specializing in cybersecurity, IT, and industrial technology scale-ups that sell complex products and services to enterprise buyers.
Why hire Margie instead of a traditional fractional executive?
Margie is a GTM OS Certified fractional GTM leader, trained in GTM Partners’ proven GTM expertise, frameworks, and systems. Instead of filling one seat in one department, Margie works across marketing, sales and customer success, aligns your GTM across the organization, and guides the executive team from diagnosis to execution on the GTM Operating System™.
Capital is no longer cheap. You get senior GTM leadership and a proven operating system without the full-time executive price tag.
You hire the result, not the role.
More than certification
As a GTM OS Partner, Margie operates inside a franchise-style model with ongoing access to:
- GTMee AI — trained on the full body of GTM Partners IP.
- Coaches & masterminds — peer-led sessions with the GTM Partners expert community.
- Direct access to Sangram & Bryan — the founders of GTM Partners and creators of the GTM OS™.
- Specialist network — they can pull in other certified experts to solve your specific challenge.
- Frameworks, templates & tools — proven playbooks that guide you and your team toward the outcomes you’re after.
Partners pay a monthly or annual license to stay active. They're invested — and they stay sharp.
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GTM Partners doesn't charge buyers or take a cut of engagements. Partners pay GTM Partners for certification, training and tooling. Profile summaries are compiled from each partner's marketplace listing and ideal-client profile.